Hi, I’m Victoria James, a personal life coach.
Lifestyle has always been, and will always be my love.
People and your desire to feel your best are at the heart of what I do. I've been coaching people like you who want to change their lives since 2015.
It all started when a body positivity movement asked me to tell my story of self-acceptance. I loved it so much the MindFlowers movement was born (you can read all about that here).
Hearing how people spoke about themselves so negatively should have been a shocking thing but it's become normalised in our society. We desperately need to change this negative narrative and this experience inspired me to become formally certified as a life coach so I could work with people directly on their self-esteem and identity.
When we get that right, incredible things happen. Our lives become an expressive, balanced, successful representation of who we are. Our whole life is impacted and we find ourselves doing the things we never thought possible.
I trained over several years both with the leading UK coach training school, Barefoot Coaching; going on to achieve a Postgraduate Certificate in Personal & Business Coaching with Chester University (this is a level 7 in the Framework for Higher Education, so masters-level content). I’m also a member of the International Coach Federation (ICF) whose membership means I adhere to a strict code of ethics and am committed to continued educational development every year. This level of education and commitment to ongoing education means you can be certain I bring the highest standards to your time working with me.
Over the past few years, I've spoken on national radio on the importance of having a positive mindset, digital detoxes, wealth, personal transformation and how coaching can get you to a better place mentally, so it's clear I like to be absorbed in all things wellbeing.
I live with my husband in Warwickshire and can mostly be found between good clothes shops, various spas, and training at the kickboxing dojo.
These pages are an insight into what it’s like to work with me and my journal is my take on how to cultivate a beautiful mind and express that through how we show up in the world.
I hope you enjoy it!
MY COACHING PHILOSOPHY
A good coach stays curious. Curious about me, curious about you, curious to learn. So I'm always studying, continuing my education and being around other inspiring coaches who share the same ethics.
I don't compromise on my daily meditation and mindfulness practise. They're the foundation of a healthy mind.
If I'm not at my desk you'll find me at the dojo, in the swimming pool or walking in the woods with our hounds. Movement is everything.
I pride myself on creating a safe, judgement-free space so you're free to explore your mind without constraint.
I'm hugely inspired by fashion and the arts. They help me create beautiful and imaginative exercises that resonate with people. It's all about connection. If your coaching resonates with you, you can overcome anything.